There are a number of websites offering special deals over a 24 hour time period. As with a lot of developments on the internet it can sometimes be strange to think what people did before these sites existed. If this is the case, then you may be wondering how deal a day sites came about.
Typically the time period for a daily deal would be 24 hours although this is not so much the case now as businesses want offers to be around for a longer period of time. The reason for this is to maximize profitability. As these sites became popular it was clear that there was a demand for this service and inevitably this meant an increase in the amount of other websites offering the same selling format.
So what was the first daily deal site? The first site was said to have been established in 2001 by a French entrepreneur named, Jacques Antoine Granjon. The company sold various different types of products via this site, including wine, toys and sporting equipment.
Soon enough American companies began to take notice of this and decided to do their own version, building on this concept. While various companies worked on this model it was not until 2004 that it became a more widely accepted way of saving money on purchasing products.
Deal a day sites offer is a great marketing tool for companies. Travel deals are especially benefited from these types of sites as they now have many eyes on a page where they can show their deals. In addition to tourist boards benefiting from these types of sites; auto services and spa services reap the benefits as well.
Restaurants are another industry that can reap the benefits of deal sites. By offering a discounts or specials on food entrees, these restaurants hope to encourage people to come in and give them a try. The goal here is to have these people like the food, spread the word around town on how good the food is and eventually come back for more.
In short this is how deal a day sites started. Now-a-days, a number of companies are offering this kind of service via both their own websites and by deal sites. It doesn't appear that this type of marketing is going to end any type soon. Look online for directories to help find a suitable one for the products and services you require.
Typically the time period for a daily deal would be 24 hours although this is not so much the case now as businesses want offers to be around for a longer period of time. The reason for this is to maximize profitability. As these sites became popular it was clear that there was a demand for this service and inevitably this meant an increase in the amount of other websites offering the same selling format.
So what was the first daily deal site? The first site was said to have been established in 2001 by a French entrepreneur named, Jacques Antoine Granjon. The company sold various different types of products via this site, including wine, toys and sporting equipment.
Soon enough American companies began to take notice of this and decided to do their own version, building on this concept. While various companies worked on this model it was not until 2004 that it became a more widely accepted way of saving money on purchasing products.
Deal a day sites offer is a great marketing tool for companies. Travel deals are especially benefited from these types of sites as they now have many eyes on a page where they can show their deals. In addition to tourist boards benefiting from these types of sites; auto services and spa services reap the benefits as well.
Restaurants are another industry that can reap the benefits of deal sites. By offering a discounts or specials on food entrees, these restaurants hope to encourage people to come in and give them a try. The goal here is to have these people like the food, spread the word around town on how good the food is and eventually come back for more.
In short this is how deal a day sites started. Now-a-days, a number of companies are offering this kind of service via both their own websites and by deal sites. It doesn't appear that this type of marketing is going to end any type soon. Look online for directories to help find a suitable one for the products and services you require.
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